Privacy Policy

Website Privacy Policy

Last Modified: April 28, 2015

Welcome to the Arizona Organizing Committee privacy policy (“Privacy Policy”), which applies to this website (“Website”). This Privacy Policy exists to inform you about the type of information we may collect, how we collect it, with whom we may share it, and other matters related to such information. Arizona 2016 College Football Championship, LLC (“we,” “our,” or “us”) operates this Website and your use of this Website is governed in a separate terms of use, available here.

This policy applies to information we collect:

  • On this Website.
  • In e-mail, text and other electronic messages between you and this Website.

This policy does not apply to information collected by:

  • us offline or through any other means; or
  • any third party, including but not limited to the College Football Playoff, conferences, collegiate institutions, bowls, or third-party vendors related to the Arizona Organizing Committee; or
  • any third party application or content (including advertising) that may link to or be accessible from or on the Website

Changes to our Privacy Policy

We reserve the right, in our sole discretion, to modify, alter or otherwise update this policy at any time, and you agree to be bound by such modifications, alterations or updates. We will notify you of material changes to this Privacy Policy by posting the revised policy with the date it was revised on this page. Your continued use of our Website constitutes your agreement to this Privacy Policy and any updates. We encourage you to periodically review this Privacy Policy to stay informed about how we are using the information we collect through the Site. We will not use your personally identifiable information in any manner different from what is described in this Privacy Policy, unless we first obtain your consent to do so.

What is Personally Identifiable Information?

When this Privacy Policy uses the term “personally identifiable information,” it means information that identifies a particular individual, such as by way of example and not limitation your name, street address or email address. When other information, such as by way of example and not limitation, a favorite collegiate institution, is associated with personally identifiable information collected through this Website, such information is also deemed to be personally identifiable information for the purposes of this Privacy Policy.

    We may collect the following types of information:
    • User Provided Information: In the course of using the Website, you may provide us with certain information, which may be at our request, including contact information, such as your name, mailing address, email address, and phone number; demographic information, such as your date of birth or age, your favorite college; and any other information about yourself that you affirmatively disclose or submit.
    • Email Communications: We will collect and maintain copies of records of the correspondence between us. If your computer supports read receipts or similar technology, when you open emails from us, we may receive a confirmation notifying us that you opened the email. We also may keep track of what emails we send you and what emails you may be receiving from our subsidiaries and affiliates. Additionally, we keep a record of what communications you have selected to receive or not to receive. In the event that you no longer wish to receive a particular type of marketing email, click on the “unsubscribe” link in the email and follow the instructions.
    • Survey/Voting Poll Response Data: We may conduct surveys or voting polls on the Website and collect the responses that you provide to such surveys. Your participation in such surveys and voting polls is voluntary.
    • Information from Other Sources: We may seek additional information about you from other sources and append it to your personally identifiable information (e.g., completing a missing street number from your address).
    • Website Usage Information: We will receive and store certain types of internet usage information whenever you visit the Website, such as your click-stream data and your IP address. This type of information does not identify you specifically but is associated with your Internet browser. See the “How Information May Be Collected” section below.

Information may be collected about you or from you in all parts of and all aspects of the Website, including but not limited to the following:

  • Information You Actively Submit
    • Registration: As part of using part of or all of the Website, you may be asked to complete a registration form and provide personally identifiable information. Your decision to register is voluntary and you will have the opportunity to decide whether to disclose information to us and what communications you would like to receive.
    • Surveys or Voting: Personally identifiable information may be requested from you in conjunction with a survey or voting poll, your participation in which is voluntary.
  • Information Collected Automatically
    • Cookies: The Website may use a technology called “cookies.” A cookie is a collection of information that is stored locally on your computer when you are browsing the Internet. These small bits of code automatically identify your browser to the Website whenever your computer is used to visit the Website. Cookies also let us know how many people visit the Website and where visitors go on the Website. In addition, cookies can let us know non-personally identifiable information, like how many times a user has been on certain pages. By tracking how and when you use the Website, cookies help us determine which areas are popular and which are not. Many improvements and updates to the Website are based on data obtained from cookies. Cookies may also allow the Website to present to you advertising which may be of interest to you. If you do not want information collected through the use of cookies, your browser should contain an option that allows you to disable or delete cookie data at any time.
    • Flash LSOs: Local shared objects, also known as Flash cookies, may be used to store your preferences such as volume control or display content based upon what you view on the Website. Third Parties, with whom we partner to provide certain features on our site or to display advertising based upon your Web browsing activity, use Flash cookies to collect and store information. Flash cookies are different from browser cookies because of the amount of, type of, and how data is stored. Even if you have disabled or deleted cookies on your browser, flash cookies will not be removed. To learn how to manage privacy and storage settings for Flash cookies please visit
    • IP Addresses and Click-Stream Data: We may collect IP addresses and/or click-stream data. IP addresses are numbers associated with a device that has access to the Internet, and may identify your ISP (Internet service provider), company, or university, as applicable. At times, we may use IP addresses for purposes of system administration and to report aggregate information to our advertisers and sponsors, for example regarding the frequency with which our users visit various parts of the Website. Click-stream data is information collected by our computers when you request pages from the Website. Click-stream data may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such information.
    • Web Beacons and Other Tracking Technology: The Website may use a variety of other technical methods for tracking purposes, including Web beacons. Web beacons are small pieces of data that are embedded in images on the pages of websites. The Website may also use these technical methods to analyze the traffic patterns on the Website, such as the frequency with which users visit various parts of the Website. These technical methods may involve the transmission of information either directly to us or to another party authorized by us to collect information on our behalf. We also may use similar technical methods in emails that we send to determine whether the recipients have opened those emails and/or clicked on links in those emails. The information from use of these technical methods may be collected in a form that is personally identifiable.
    • Social Media Plug-ins. We may use social media plug-ins (buttons) on this Website such as for Facebook, Twitter, Google +, and Pinterest. If you click on one of these buttons, your browser connects directly to the web servers of the associated social network. If you are registered and logged into your account(s) on the social network(s), the social network(s) will receive and may store data about your use of the webpages on our Website that you visit while logged into your social media account. When you use a social network plug-in on our Website (e.g. you press the Facebook “Like” –feature, the Twitter “Tweet this” feature, the Google plus “1+” button or “Pin” the Pinterest feature) or post a comment on the Website page, this information is directly transmitted to the associated social network(s) from your browser. Even if you are not registered with the social network or you are logged out when you visit our Website, your IP address may be transmitted to and stored by the social network. For example, according to Facebook, your IP address is anonymously transmitted to Facebook when visiting any website that contains a “Like” button. If you interact with our Website through a social media platform, then you may also be permitting Canyon Ranch to have access to some of the information from your social network profile (such as you name, email address, photo, gender, location, the people/sites you follow etc.). Each social network has its own privacy policy and rules concerning the sharing of information, including your ability to limit such sharing.       If you don’t want the social network to collect the information about you described above, or to share it with us and other third parties, you must review the privacy policy of the relevant social network and take the appropriate steps described in that policy. In addition, you should log out of the relevant social network before you visit our Website.

We own the aggregate information collected on or through the Website. As applicable, the information you provide to us or is collected on or through the Website may be used to:

    • compile aggregate non-personally identifying information about the users of the Website
    • confirm or fulfill an order you have made;
    • contact you about the Website;
    • contact you relating to your registration status;
    • customize the advertising and content you see;
    • inform you of a prize you may have won;
    • monitor compliance with and enforce our terms and conditions of use of the Website;
    • monitor or improve the use of the Website;
    • provide you with services or information that you have requested or products or services that you have ordered
    • allow you to participate in interactive features of the Website;;
    • send you promotional material or special offers on our behalf or on behalf of our marketing partners and/or their respective affiliates and subsidiaries and other third parties, including without limitation the conferences, collegiate institutions, and bowls, as discussed in more detail below;
    • To fulfill any other purpose for which you provide it;
    • In any other way we may describe when you provide the information.

At times, as described below, we may share your personally identifiable information with others for various purposes:

    • Administrative or Legal Process: We may disclose your personally identifiable information to third parties without notice to you in order to comply with applicable law, law enforcement agencies, to protect our or third parties’ rights, or to protect the rights of other users of the Website.
    • Affiliates, Sponsors, Conferences, Collegiate Institutions, and Bowls: We may share your information (including, without limitation, personally identifiable information) with other entities related to the Arizona Organizing Committee, including, without limitation, our sponsors and affiliates, the College Football Playoff, and any of the conferences, collegiate institutions, and bowls (each of whom has its own privacy policy, which is available on each party’s respective website).
    • Agents: We employ other businesses, certain services and individuals to perform functions on our behalf, for example, website analysis, marketing assistance, processing credit card payments, and customer service. Such third parties may have access to personally identifiable information needed to perform their functions.
    • Aggregate Information: Aggregate information, such as demographics and Website usage statistics, may be shared with third parties including advertisers, sponsors or other organizations.
    • Business Transfers: In the event that all or substantially all of our assets are sold or transferred to another party, or another transaction occurs in which your personally identifiable information is one of the business assets transferred, all personally identifiable information that has been collected may be one of the sold or transferred assets. You will be notified of such a transfer in the same manner as you will be notified of changes to this Privacy Policy, set forth above.
    • E-mail Deployment: We may share email activity data with third parties in order to target email deployments sent on our behalf and such third party’s other clients. If you wish to opt out of this sharing, please opt-out of receiving emails from us by clicking on the “unsubscribe” link in the email and following the instructions.
    • Products or Services Offered in Partnership with Third-Party(s): Certain products and/or services available on the Website may be provided to you in partnership with third party(s) and may require you to disclose personally identifiable information in order to register for and access such products and/or services. Such products and/or services will identify the third party partners at the point of registration. If you elect to register for such products and/or services your personally identifiable information will be transferred to such third party(s) and will be subject to the privacy policy and practices of such third party(s). We are not responsible for the privacy practices and policies of such third party(s) and, therefore, you should review the privacy practices and policies of such third party(s) prior to providing your personally identifiable information in connection with such products and/or services.
    • Third-Party Ad Serving and Traffic Measurement Services: We may use a third-party network advertiser to provide advertisements on the Website. Network advertisers are third parties that display advertisements based on your visits to this Website and other websites that you have visited on the Web over time. In addition, we may use a traffic measurement service to analyze the traffic on the Website. These traffic measurement services allow us to collect anonymous traffic and behavior information from the Website by monitoring anonymous visitor activity. Although advertisers or other companies do not have access to the Website cookies, the Website’s advertisers, sponsors and/or traffic measurement services may themselves set and access their own cookies on your computer if you choose to have your cookies enabled in your browser. Any images (or any other parts of the Website) served by third parties in association with third-party cookies may serve as web beacons, which enable third parties to carry out activities such as those previously described. Other companies’ uses of their cookies are subject to their own privacy policies, not this one. Please visit in order to learn more about the information collection practices and opt-out procedures of third-party ad servers.

Google Analytics with Display Advertising

We use Google Analytics for analyzing the use of our Website. Google Analytics plants a permanent cookie on your computer to identify you as a unique user of this Website. Google Analytics collects information such as how often users visit this Website, what pages they visit when they do so, and what other sites they used prior to coming to this Website. We use the information we get from Google Analytics to improve this site and to gain a better understanding of our site visitors. Google Analytics collects the IP address assigned to you on the date you visit this Website, rather than your name or other identifying information. Google’s ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits to this site by disabling cookies on your browser. Website visitors that don’t want their visit data reported by Google Analytics can install the Google Analytics opt-out browser add-on. For more information on the opt-out browser add-on, see the Google Analytics Opt-Out Webpage.

In addition to Website analysis, we may use Google Analytics Demographics and Interest Reporting. When someone visits a website that has partnered with the Google Display Network, Google stores a cookie to remember their visits. This number uniquely identifies a web browser on a specific computer, not a specific person. Browsers may be associated with a demographic category, such as gender or age range, based on the sites that were visited. Google may also use the content of the page or website or the main topics and themes from the page as well as data from third-party companies to associate interests with a browser’s anonymous cookie, taking into account how often people visit sites of those categories, among other factors. Google may use information that people provide to these partner websites about their gender, age, and other demographic or interest information. Google may use the websites people visit and third-party data to infer this information. For example, if the sites a person visits have a majority of female visitors (based on aggregated survey data on site visitation), we may associate the person’s cookie with the female demographic category. When you visit our Website, Google shares with us this demographic and interest reporting data that is associated with your browser.

You may opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the opt-outs offered by Google. You can access more information about these options by clicking here: Google Analytics Opt-Outs.



You have choices regarding the personal information you provide to us and how it may be shared.

Disabling Cookies. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website or click on the following link:  If you disable or refuse cookies, some parts of the Website may be inaccessible or not function properly.

Promotional Offers. If you do not want us to send you promotional offers for our own or third parties’ products or services, you can opt-out by sending us an e-mail stating your request to If we have sent you a promotional e-mail, you may click on the “Unsubscribe” button contained within the e-mail to be omitted from future e-mail distributions.

Disclosure of Your Information for Third-Party Advertising. If you do not want us to share your personal information with unaffiliated or non-agent third parties for their promotional purposes, you can opt-out by sending us an e-mail stating your request to

Do Not Track Signals. Our Website currently does not respond to Do Not Track signals sent by your Internet web browser.

The Website is a general audience website. We do not knowingly collect any personally identifiable information from children under the age of thirteen or knowingly target or solicit users under the age of thirteen. If you are under 13 years old, please do not submit your name, e-mail address or any other information that could be used to identify you. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please send an email to or write us mail at: Arizona Organizing Committee, Arizona Organizing Committee, Attn: Website Privacy, 6900 E. Camelback Rd. #240 Scottsdale, AZ 85251.

Upon request, we will endeavor to provide access to, or to correct, update or remove the personally identifiable information you have provided to us. You may request that we do so by emailing us at, or via mail at: Arizona Organizing Committee, Attn: Website Privacy, 6900 E. Camelback #240 Scottsdale, AZ 85251. Please note that we may not accommodate your request to delete or change information if we believe doing so would violate any law or legal requirement, or otherwise cause the information we have collected to be incorrect.

California Civil Code Section 1798.83 permits users who are California residents to request certain information regarding our disclosure of personally identifiable information to third parties for such third parties’ direct marketing purposes. To make such a request, please send an email to or write us mail at: Arizona Organizing Committee, Arizona Organizing Committee, Attn: Website Privacy, 6900 E. Camelback Rd. #240 Scottsdale, AZ 85251.

The Website incorporates measures to protect the security, integrity, completeness, accuracy and privacy of the personally identifiable information that we collect and we have put into place precautions to protect such information from loss, misuse and alteration. Our security policies are reviewed periodically and revised as required.

We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, enforce our agreements, and otherwise in accordance with this Privacy Policy. If you wish to request that we no longer use your information to provide you services contact us at

You should be aware that when you are on the Website you could be directed to other websites beyond our control. For example, if you “click” on a link or advertisement, you may be directed to a different website. This includes links from advertisers, sponsors and marketing partners that may use the Website’s logo as part of a co-branding agreement. These other websites may send their own cookies to you, independently collect data or solicit personally identifiable information and may or may not have their own published privacy policies. If you visit a website that is linked to the Website, you should consult that website’s privacy policy before providing any personally identifiable information.


The Website is hosted in the United States of America, and all data collected through the Website is processed and stored in the United States. If you access the Website from a jurisdiction other than the United States, you agree that you do so on your own initiative, and consent to the processing and storing of your personally identifiable information in the United States.


If you have any questions about this Privacy Policy or the privacy practices of this Website, please contact us by email at or write us mail at: Attn: Website Privacy, 6900 E. Camelback Rd. #240 Scottsdale, AZ 85251.